Introducing Achieve Atlanta’s Refreshed Brand Identity
After nearly a decade, Achieve Atlanta is unveiling a refreshed brand that embodies our growth, reflects our values, and boldly envisions a future where race and income no longer dictate postsecondary success. Crafted in collaboration with our stakeholders and the team at Sensemakery, this transformation is not just about aesthetics—it’s a reflection of our unwavering commitment to Atlanta’s students and our strategic plan.
We’re especially proud of our new video below, which features members of the Achieve Atlanta community–all committed to achieving our mission.
What’s New?
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A Fresh Look, A Clear Purpose: Our updated logo, colors, website, and visual identity are more than design elements. They represent the work we’re doing to support our Scholars and align with our organization’s future direction.
- Our Messaging about Our Impact: This refresh is not limited to updated visuals. It also simplifies how we talk about our organization, our progress, and the services we provide beyond our scholarship.
- Emphasis on the Scholar Journey: We’re focused on setting every Scholar on a Pathway to Upward Mobility, and we now have a visual that displays what our students should experience on their path to success.Â
With more than 6,700 Achieve Atlanta Scholars supported and more than 1,800 alumni, we are proud of our results thus far. Our new slogan, “Providing Possibilities. Supporting Success. Fostering Futures.”—will serve as a beacon for the Achieve Atlanta community’s focus and aspirations.
As we embrace our refreshed brand and bold vision, we’re thrilled to step into the next chapter of Achieve Atlanta—a chapter filled with possibility, progress, and impact. Together, we will continue breaking barriers and building opportunities that can improve the lives of Atlanta’s students.
We hope you will join us on our journey.
We’re working every day to ensure that more of our students have access to college and succeed once they get there.
